Instant Drama

Smokey Eye Mascara

Fuller, thicker, dramatically dark lashes in one super-saturated stroke.

$29.00
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Brush

Fine bristles grab lashes for exceptional separation, while the tapered tip lets you reach even the smallest, hardest-to-reach lashes.

Waterproof Definition

No Smudge Mascara

Wear alone for smudge-free lashes or waterproof your favorite mascara with a coat of this 10-hour wear formula.

$26.00
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Brush

Features a combination of soft bristles to add volume and stiff bristles for superior separation.

Everyday Essential

Everything Mascara

This makeup bag staple lengthens, thickens and defines for perfect, everyday lashes.

$26.00
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Brush

Tapered brush with flexible bristles grabs individual lashes for even application and separation.

Ultra-Lengthening

Ultra-long lashes with perfect separation, lift and lasting wear.

Brush

The curved bristles on this unique brush interlock with lashes for perfect separation and extreme length.

Mega Volume

Extreme Party Mascara

Unbelievable volume, endless build and exceptional separation.

$26.00
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Brush

Less dense bristles means lashes go deeper into brush and grab more product for a full lash look.

16-Hour Wear

Intensifying Long-Wear Mascara

Our longest-lasting formula combines 16-hour wear with serious length and curl.

$26.00
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Brush

Short, precise bristles grab even the tiniest lashes to build volume with zero clumping.

BOBBI'S TIP

NO SMUDGE + ANY MASCARA = WATER-PROOF LASHES

If you layer No Smudge Mascara over other mascara formulas it creates a "raincoat" effect—making lashes water-proof and smudge proof.